Animoca Brands has also joined the battle of Bitcoin reserve companies, investing 100 million USD strategically in the US stock DDC.

Asian food company DDC Enterprise Limited listed in the US with stock code DDC( announced a strategic partnership with Animoca Brands to establish the Bitcoin Vision Committee, with Animoca co-founder Yat Siu serving as a strategic advisor.

Animoca Brands invests 100 million in Bitcoin strategic cooperation

DDC Enterprise Limited (stock code DDC) is a publicly listed company headquartered in New York, established in 2012. Its brands include DayDayCook ) 日日煮 ( and others, focusing on promoting Asian culinary culture and healthy ready-to-eat products.

Recently, DDC has included Bitcoin in its corporate asset allocation, with a total holding of 368 Bitcoins and an average cost of $90,764.

DDC announced a strategic partnership with Hong Kong venture capital and gaming brand Animoca Brands, signing a memorandum of understanding worth up to 100 million USD in Bitcoin revenue strategy )MoU(, and establishing a Bitcoin Vision Committee, with Animoca co-founder Yat Siu serving as strategic advisor, providing strategic leadership and guidance to ensure the company's Bitcoin fund operations meet cutting-edge industry standards and long-term value creation.

Celebrity endorsement, crypto reserve companies are continuously emerging.

Recently, cryptocurrency reserve companies have been continuously emerging. In addition to the earliest Bitcoin reserve strategy pioneer MicroStrategy, originally named MicroStrategy), companies with reserve strategies for ETH, SOL, and TRX have sprung up like mushrooms after rain. Many of these companies backed by celebrities have shown good public attention and stock performance, such as:

SharpLink, an American online gaming company: the CEO is Joe Lubin, a co-founder of Ethereum, who can also purchase ETH at a discount due to his deep relationship with the Ethereum Foundation.

Bitcoin miner BitMine: founded by renowned Wall Street strategist and co-founder of the financial research firm Fundstrat, Tom Lee, who serves as its chairman.

SRM Entertainment Company: Founded by TRON founder Justin Sun as an advisor.

These celebrities not only can acquire stocks at a low price but also hold advisory or senior roles, bringing in another source of income from outside their main business. It's no wonder that Animoca Brands wants to join the fray.

This article mentions that Animoca Brands has also joined the battle of Bitcoin reserve companies, with a strategic investment of 100 million USD in the US stock DDC. It first appeared in Chain News ABMedia.