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XRP Gains Ground With Wall Street as Companies Follow Bitcoin Treasury Model
XRP is emerging as the next big institutional crypto play as public companies embrace it as a treasury cornerstone, signaling explosive mainstream adoption.
Wave of Public Firms Embracing XRP Sparks Institutional Crypto Shift
A growing number of public companies are signaling a decisive pivot toward XRP as a strategic treasury asset, reshaping the narrative around institutional crypto adoption. Attorney John E. Deaton highlighted on social media platform X on June 30 that various companies have structured their treasury management around XRP, reinforcing his earlier projections that Wall Street would replicate Microstrategy’s bitcoin strategy using other tokens.
“There are already at least 5 companies implementing an XRP Treasury Strategy,” Deaton said, emphasizing that this shift isn’t rooted in token performance but in a deeper understanding of market dynamics. He clarified:
Referring to his earlier prediction about XRP treasuries, he noted: “I also said there will be companies that implement the Saylor BTC Treasury Strategy except with other tokens.”
The group of XRP-focused companies includes Vivopower International, which raised $121 million for a $100 million XRP treasury. Backed by Saudi investors and advised by Adam Traidman, a former executive at SBI Ripple Asia, the firm aims to become the first publicly traded company centered on XRP, Deaton explained. Worksport Ltd., based in the U.S., has earmarked $5 million—10% of its excess cash—for XRP and bitcoin holdings. Hyperscale Data Inc. intends to launch an XRP lending platform by late 2025, treating XRP as a balance sheet asset. China-based Webus International Ltd., in partnership with Samara Alpha Management, is managing a $300 million XRP treasury targeting cross-border settlements and Web3 applications. Wellgistics Health Inc. has adopted XRP to improve real-time payments and mitigate traditional banking lags.
Deaton concluded by framing the broader economic drive behind these moves: