K33 and NBX Lead Norway’s Bold Bitcoin Push With Treasury and Stablecoin Moves

K33 begins its Bitcoin treasury with 10 BTC, aiming to accumulate 1,000 BTC to boost long-term balance sheet strength.

NBX plans to use Bitcoin as collateral for a MiCA-compliant stablecoin on Cardano while expanding crypto-backed services.

Both K33 and NBX signal strong institutional confidence in Bitcoin with strategic moves to secure exposure and attract new investors.

Norway’s digital asset sector is showing shift. Two key players, K33 AB and Norwegian Block Exchange (NBX), have made strategic Bitcoin moves. K33, a crypto brokerage firm, initiated its Bitcoin treasury plan with a 10 BTC purchase. Simultaneously, NBX secured 6 BTC to issue a MiCA-compliant stablecoin on Cardano. Both companies are positioning themselves for long-term growth through Bitcoin adoption.

K33 Launches Treasury with 10 BTC Acquisition

K33 AB, listed on Nasdaq First North Growth Market, took its first step into Bitcoin treasury management. The firm acquired 10 BTC for SEK 10 million. This marks the start of its broader strategy to accumulate at least 1,000 BTC. The initiative is supported by a secured capital base of SEK 60 million.

CEO Torbjørn Bull Jenssen confirmed the company’s plan to scale Bitcoin holdings gradually. He believes Bitcoin will outperform traditional assets in coming years. Hence, the firm seeks to gain direct exposure to its price movements. Additionally, this aligns with K33’s mission to provide digital asset services across EMEA.

Moreover, integrating Bitcoin into the balance sheet strengthens the company’s financial positioning. K33 continues to offer brokerage, execution, and research services to institutional and retail clients. This move highlights growing institutional confidence in Bitcoin as a reserve asset.

NBX Eyes Stablecoin Innovation Backed by Bitcoin

NBX, another major Nordic crypto player, has also embraced Bitcoin. The company added 6 BTC to its balance sheet and aims for 10 BTC by month-end. Interestingly, this Bitcoin will back a new stablecoin, USDM, issued on Cardano.

USDM will be the only MiCA-compliant token of its kind in Europe. Besides backing USDM, NBX will use the Bitcoin to earn returns through Cardano and its internal systems. The firm confirmed it won’t sell or short its BTC holdings.

Additionally, NBX plans to expand into Bitcoin-backed loans and interest-earning products. It recently launched a credit card with Bitcoin cashback, distributing over 3.78 BITC to users. Now, NBX is targeting high-net-worth individuals and family offices to raise more capital for Bitcoin purchases.

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