Mask Network: Leading The New Trend Of Encrypted Social Networking In 2025

2025-04-10, 09:30

Introduction

In the thriving development of Web3 browser extensions in 2025, Mask Network is undoubtedly a shining star. As a pioneer in encrypted social and decentralized applications, it not only provides powerful multi-chain wallet functionality, but also fundamentally changes the way we interact online. Let’s delve into how Mask Network is leading the current Web3 trend and bringing unprecedented privacy protection and digital asset management experience to users.

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Mask Network: The pioneer of Web3 browser plugin

As a pioneer of Web3 browser plugins, Mask Network is leading the new trend of encryption social networking in 2025. Mask Network (formerly known as Maskbook) was founded by Suji Yan in July 2018, headquartered in Hong Kong, China, with team members distributed in Japan, the United States, and other places. In the early stages of the project, it received public support from Ethereum founder Vitalik Buterin, and its social red envelope feature was recommended by Vitalik on Twitter, establishing its pioneering position in the field of SocialFi.

The development process is as follows:

October 2020: The brand was renamed ‘Mask Network’, transitioning from an encrypted social plugin to a multi-chain Web3 portal.

February 2021: The governance token MASK was issued, distributed to the community through the first Twitter Red Packet Airdrop (IFO), and the market value exceeded 500 million US dollars on the first day of listing.

2024: Collaborating with former U.S. Ambassador to China Terry Branstad and his team to explore policy compliance and global layout.

Deciphering Mask Network: Seamless Transition from Social Network to Web3

Mask Network’s core advantage lies in its seamlessly integrated user experience. Users can enjoy the full range of Web3 functionalities without leaving familiar social platforms. This includes encrypted messaging, digital asset trading, NFT display, etc.

Mask Network also launched the ‘Algorithm Market’, allowing users to independently select or create algorithmic information streams, greatly enhancing users’ control over their own data.

In addition, Mask Network also provides user-managed review and tagging services, as well as an ‘entry package’ feature, making it easy for users to quickly follow relevant accounts in specific communities or subcultures. The comprehensive use of these features makes Mask Network an important link between the Web2 and Web3 worlds.

Token MASK: Tokenomics and Price Volatility Analysis

The MASK token is the core of the Mask Network eco, with a total supply of 100 million, all of which are in circulation.

As a governance token, MASK holders can participate in the platform’s protocol upgrades and fund allocation, and stake MASK to receive social mining rewards and fee sharing. According to the agreement, 20% of the protocol revenue is used to repurchase and burn MASK, with over 5 million tokens burned by 2024. However, MASK tokens also face the challenge of market volatility. Following the recent plunge of tokens such as ACT and TST, MASK encountered a liquidity crisis in the early hours of April 2, with a 29% drop within 4 hours and a cumulative 33% drop in 24 hours. Founder Suji Yan subsequently made an emergency response, stating that the team is investigating the cause and promising to announce a plan within 1-2 days. However, as of the writing date, the specific solution has not been disclosed.

This incident highlights the high volatility of the cryptocurrency market and reflects the challenges that Mask Network faces in market trust and crisis management.

Conclusion

Mask Network, with its innovative concept of ‘seamless transition from Web2 to Web3,’ has become a benchmark project in the social track, leading the new trend of encryption social in 2025. Despite recent price fluctuations and trust crises, its technical accumulation and eco partnerships (such as endorsement from Vitalik, collaboration with Mastodon) still endow it with long-term potential. The value of MASK token will depend on whether the team can balance community governance, compliance, and product innovation, truly realizing the vision of ‘decentralized social networking’.

Risk Warning: The cryptocurrency market is highly volatile, and the price of MASK token may face significant downside risks. Investors need to make decisions carefully.


Author: Charle A., Gate.io Researcher
This article represents the author's views only and does not constitute any trading recommendations. Investment involves risks, so decisions need to be made carefully.
This content is original and the copyright belongs to Gate.io. Please indicate the author and source if you need to reprint, otherwise legal responsibilities will be pursued.


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